# News

[Inlinks: How to turn technical debt into a business opportunity](/content/en/blog/how-to-turn-technical-debt-into-a-business-opportunity/index.html)

Internal links pointing to 301 redirects may seem harmless. Yet they consume crawl budget, slow down page discovery, and can limit organic visibility. With its

- 6 Jul 2026

[Google AI Overview: how to optimise your visibility](/content/en/blog/google-ai-overview-how-to-optimise-your-visibility/index.html)

AI Overviews are reshaping Google results and cutting click-through rates. A four-part action plan to stay visible: content, technical SEO, CWV, monitoring.

- 2 Jul 2026

[Google is testing an AI Report in Search Console… and a button to opt out](/content/en/blog/google-is-testing-an-ai-report-in-search-console-and-a-button-to-opt-out/index.html)

Google is finally shedding light on AI Overviews. With a new performance report in Search Console and a feature that allows publishers to opt out

- 15 Jun 2026

[AI Agents: The new challenge for high-traffic websites](/content/en/blog/ai-agents-the-new-challenge-for-high-traffic-websites/index.html)

AI agents are changing the way websites need to be designed. To remain visible, understandable and actionable, high-traffic websites must strengthen their fundamentals: semantic HTML,

- 29 May 2026

[LLMs.txt: an emerging convention for agents](/content/en/blog/llms-txt-an-emerging-convention-for-agents/index.html)

Lighthouse now audits the presence of an llms.txt file. It will not boost your Google SEO, but it helps AI agents understand your website’s structure,

- 21 May 2026

[SmartINP: Optimizing INP for truly instant interactions with EdgeSpeed](/content/en/blog/smartinp-optimizing-inp-for-truly-instant-interactions-with-edgespeed/index.html)

Web performance is essential for delivering an optimal user experience. Any slowness can lead to users abandoning their browsing session or shopping cart.

- 21 Apr 2026

[Optimising for LLMs: why web performance is now essential](/content/en/blog/optimising-for-llms-why-web-performance-is-now-essential/index.html)

The technical and web performance factors that influence how your content is incorporated into the responses generated by generative AI models.

- 14 Apr 2026

[IA Search & SEO Simulator: analyse your visibility and compare yourself against your market](/content/en/blog/geo-seo-simulator-analyse-your-visibility-and-compare-yourself-against-your-market/index.html)

Is your brand really visible on Google and other search engines (IA Overviews, IA Mode, ChatGPT…) ? Find out where you appear, who your competitors

- 26 Mar 2026

[Monthly UK user experience ranking – most visited mobile sites in UK](/content/en/blog/ranking-fast-loading-websites-uk/index.html)

Monthly ranking of the most visited websites in the UK: travel, media, ecommerce. Based on Vitals Core Web, metrics that evaluate several aspects of your

- 10 Mar 2026

[Ranking: the user experience of the most visited sites in France!](/content/en/blog/ranking-the-web-performance-of-the-most-visited-sites-in-france/index.html)

We analysed real-user data from the top French websites to see who leads in speed, stability, and interactivity, and who still has work to do.

- 9 Mar 2026

[Agentic SEO for e-commerce: automating technical SEO with AI](/content/en/blog/agentic-seo-for-e-commerce-automating-technical-seo-with-ai/index.html)

What is Agentic SEO? Understand how AI agents are transforming SEO execution and enabling e-commerce teams to move faster.

- 6 Mar 2026

[Optimise your crawl budget with SiteMap Cleaner!](/content/en/blog/optimise-your-crawl-budget-with-sitemap-cleaner/index.html)

The application to keep your sitemaps healthy. It allows you to easily clean up your sitemaps by removing invalid URLs, directly from our EdgeSEO solution,

- 5 Mar 2026

[Monitor your performance against your competitors: discover the new dedicated dashboard](/content/en/blog/monitor-performance-against-competitors-discover-new-dedicated-dashboard/index.html)

Discover Fasterize’s new Competitive Ranking Dashboard. Compare your performance with competitors and track your PX Index month after month.

- 26 Feb 2026

[Performance Experience Index: a new framework for prioritising web performance](/content/en/blog/performance-experience-index-a-new-framework-for-prioritising-web-performance/index.html)

From January 2026, our methodology will evolve with the Performance Experience Index (PX Index). This score is designed to go beyond technical compliance and better

- 21 Jan 2026

[WAM x Fasterize: Test & Learn and EdgeSEO to gain visibility in LLMs](/content/en/blog/wam-x-fasterize-test-learn-and-edgeseo-to-gain-visibility-in-llms/index.html)

Discover how Fasterize and WAM use Test & Learn and EdgeSEO to make SEO agile and effective in the age of AI and generative search.

- 8 Oct 2025

[AI bots & SEO: Why converting your HTML pages to markdown could change the game](/content/en/blog/ai-bots-seo-why-converting-your-html-pages-to-markdown-could-change-the-game/index.html)

AI engines prefer lightweight, structured content that minimises token usage. That’s why Markdown matters: it’s far more readable than HTML for RAG pipelines and AI

- 30 Sep 2025

[New simulator: Test your website’s performance in just 1 click](/content/en/blog/new-simulator-test-your-websites-performance-in-just-1-click/index.html)

Discover the Fasterize webperf simulator: in just 1 click, measure your site’s performance, compare yourself with your competitors and the median for your sector, track

- 25 Sep 2025

[Fasterize at SEO Summit 2025: see you at the Parc des Princes!](/content/en/blog/fasterize-at-seo-summit-2025-see-you-at-the-parc-des-princes/index.html)

On 14 October, the SEO Summit returns to the Parc des Princes with a day of conferences and meetings dedicated to the SEO strategies of

- 24 Sep 2025

[The 9 obstacles to a successful search strategy: Our experts speak! WAM x Fasterize](/content/en/blog/the-9-obstacles-to-a-successful-search-strategy-our-experts-speak-wam-x-fasterize/index.html)

WAM has identified 9 obstacles that slow down projects and limit the development of our recommendations. How can we deal with them and adapt as

- 23 Sep 2025

[Automate your SEO strategies with API Connector, DataStorage and SEO Recommendation](/content/en/blog/automate-your-seo-strategies-with-api-connector-datastorage-and-seo-recommendation/index.html)

You have the data. You have the ideas. All that was missing was the mechanics to automate everything. Now it’s possible with the trio of

- 27 Aug 2025

[Datastorage. What if you could finally exploit the hidden potential of your SEO data?](/content/en/blog/datastorage-what-if-you-could-finally-exploit-the-hidden-potential-of-your-seo-data/index.html)

Let’s find out together how to make the most of your data with our new “DataStorage” application to open up new perspectives and maximise the

- 12 Aug 2025

[SEO recommendations, how to deploy your recommendations at scale](/content/en/blog/seo-recommendations-how-to-deploy-your-recommendations-at-scale/index.html)

The SEO Recommendation application lets you deploy your recommendations autonomously. This autonomy not only allows you to improve your day-to-day velocity, but also to be

- 12 Aug 2025

[GEO & AI: the ultimate checklist to test all your strategies with EdgeSEO](/content/en/blog/geo-ai-the-ultimate-checklist-to-test-all-your-strategies-with-edgeseo/index.html)

Test it now and gain ground on GEO!

Here’s a checklist of GEO optimisations that can be activated without relying on your technical stack. All

- 19 Jul 2025

[CAC Overheating: could SEO be the breather you need?](/content/en/blog/cac-overheating-could-seo-be-the-breather-you-need/index.html)

SEO, once seen as “slow or complex,” is now emerging as a strategic profitability lever, capable of reconciling CAC control with sustainable performance.

- 15 Jul 2025

[URL Rewriting, Inlinks, Redirects: One Interface, Zero Tickets](/content/en/blog/url-rewriting-inlinks-redirects-one-interface-zero-tickets/index.html)

Take back control of your technical SEO optimisations — no developers needed.

Rewrite URLs, fix inlinks, manage 301 redirects… all from a simple CSV using

- 11 Jun 2025

[LLMs.txt: prepare your SEO for the Generative AI Era](/content/en/blog/llms-txt-prepare-your-seo-for-the-generative-ai-era/index.html)

LLMs.txt: Get your SEO ready for the age of generative AI. Learn how to make your content readable by AI agents and start testing it

- 5 Jun 2025

[Ecommerce: Paying More, Converting Less — Here’s How to Fix It](/content/en/blog/ecommerce-paying-more-converting-less-heres-how-to-fix-it/index.html)

Rising acquisition costs, declining conversions, underused SEO — is it time to rethink the current e-commerce model? Discover how to boost your digital performance with

- 4 Jun 2025

[GEO (Generative Engine Optimisation): The Strategy to ensure your content is picked by AI](/content/en/blog/geo-generative-engine-optimisation-the-strategy-to-ensure-your-content-is-picked-by-ai/index.html)

Generative Engine Optimisation (GEO): learn how to optimise your content so it’s read, understood, and referenced by AI systems like ChatGPT, Perplexity, and Google SGE.

- 2 Jun 2025

[Core Update March 2025: Why Web Performance matters more than ever for your SEO](/content/en/blog/core-update-march-2025-why-web-performance-matters-more-than-ever-for-your-seo/index.html)

In March 2025, Google rolled out one of its most significant Core Updates in recent years. While the emphasis is once again on the quality

- 23 May 2025